Aimarawa
CARIBBEAN HIDEAWAY
Aimarawa was born as a luxury retreat in the Colombian Caribbean, surrounded by nature, organic architecture, and a hospitality vision deeply connected to the territory. From the beginning of the project, we worked alongside the founding team in the complete creation of its brand universe, accompanying the process even from its development and construction stage.
We developed a minimalist and sophisticated branding inspired by Caribbean symbolism, creating a serene, warm, and highly recognizable visual system. In addition to the brand identity, we worked on the naming of spaces and cabins to extend the hotel’s narrative into every corner of the experience.
Through shootings, digital strategy, consultancy, and multiple printed, digital, and signage pieces, we built a communication capable of conveying different ways of experiencing the hotel: from family experiences and large groups to more intimate and contemplative moments.
Location
Punta Bolívar, Córdoba, Colombia
9.413525784608765, 75.71851982357065
